Venture Carpets specializes in the design and manufacture of textile floor coverings. Located in Saint-Georges de Beauce, the company is now a part of the local heritage and history of Beauce. Founded in 1928 by businessman Édouard Lacroix, Venture Carpets Inc., formerly known as Woollen Mills, has adapted to the changing times to keep pace with its customers' needs.
Our design philosophy goes beyond simple floor covering design.
We are aware that our products are part of a whole, a living environment inhabited by human beings. This environment undeniably influences the quality of life of those who inhabit it, whether consciously or unconsciously. That's why our approach is first and foremost holistic and collaborative, and why our team of designers is equipped to support you in your projects. We are able to use our expertise and technologies, in collaboration with you, to develop unique, customized floor coverings that will enhance your architectural and design interventions.Our goal is to collaborate fully with you in designing spaces that will meet the highest standards, whether in terms of design, the environment or health.
Our expertise in yarn extrusion allows us to offer a high-quality product for all our customers.
Our team of designers combines specialization and unique expertise to create products that change the way spaces are seen and used.
The environment and the sustainability of our products are at the heart of the company's success and the evolution of our practices.
We are committed to providing the highest quality textile floor covering products, in line with our customers' expectations and industry standards. Our goal is to achieve excellence in all aspects of our business, from material selection to delivery of the finished product.
In the '30s and '40s, as Quebec witnessed the exodus of its working population to the United States, Édouard Lacroix founded Saint-Georges Woolen Mills in Saint-Georges de Beauce, now known as Venture Carpets. The legacy of Édouard Lacroix, one of the most important businessmen in Canada at the time, is visible throughout our local heritage. Against all odds, he succeeded in developing a textile industry that still flourishes today, despite all the challenges it has faced. Five generations later, we continue to carry his torch. His exceptional story continues to inspire us.
"He started from scratch! He set off on his own with an axe on his shoulder, and a few years later he became one of the largest forestry contractors in the country, hiring over 6,500 employees"
Alexandre LacroixÉdouard Lacroix's great-grandsonAt the request of his fellow citizens, forestry entrepreneur, politician and visionary Édouard Lacroix founded the Saint-Georges Woolen Mills manufacturing company in Saint-Georges de Beauce in 1928 to produce clothing textiles and wool blankets.
Following the decline in the wool sector, the company adapts by reorienting itself towards carpet production.
The company acquires several competitors in Canada and the United States.
The company begins to manufacture its own extruded, dye-free yarn, enabling it to develop on-demand colors required for production, as well as becoming self-sufficient in its entire manufacturing process. Increasingly, the company begins to produce rugs for the residential sector.
The company acquires Drummondville-based Tapis Venture Inc. to serve the commercial carpet market. Tapis Saint-Georges will henceforth be known as Venture Carpets.
To meet the growing demand for modular carpet, the company starts a modular carpet factory in Belleville, Ontario. Catering to both the residential and commercial sectors, the company develops a manufacturing process in line with environmental concerns.
To meet the growing needs of the specification market, Tapis Venture's contract division was established.